Effective Social Media Marketing: If You Want Results Get Off Your Ass And Take An Active Approach
Updated 17 April 2018 THE SIMPLE TRUTH ABOUT FACEBOOK… (and social media sites in general): If you want results, you need to work for them. We are long past the good old days on Facebook when you can ‘post it and they will see it’. While there are techniques you […]
Why You Need To Publish Less and Engage More on Social Media
Updated 23 November 2017 Spend less time publishing content! Consulting clients and those who have had an opportunity to hear me speak know I am far less concerned about consistency in posting new content to pages and profiles than I am with being consistently engaged. Publishing new content is vital. Done […]
Do You Want To Marry Me? Then I Need To Be Engaged!
No, I’m not looking to get married. I’m trying to make a simple point. Do you want your blog articles to show in a Google search? (I know. Stupid question.) Like you asking for marriage, getting ranked in Google means you’re going to need that engagement. Great, onsite optimized, well […]
Why You Need To Spend More Time On Social Networking
What if you could spend less time writing content and still drive web traffic and generate leads? Oh. Wait. You can….and I do! Social Networking: Lead Generation Without Content I spend the majority of my time actively networking, not posting and sitting on my ass hoping my content […]
How To Use Facebook’s ‘Reactions’ To Drive More Interaction
Driving Interaction From Your Reactions When Facebook’s reactions showed up last week, there was the typical banter as to who likes them and who doesn’t. Me, as with most new features or updates, it’s never about liking or disliking them. It’s about figuring out how to use them. And, as it […]
No Engagement On Your Social Media Posts? So What?
No Engagement On Your Posts? Who Cares! One of the challenges for small brands on social media is simply getting engagement. We stress over writing and posting good content our readers want at the perfect time only to find it doesn’t get seen or worse – it does – and still […]