Author Archive for: rnissenbaum
Entries by Robert Nissenbaum
Why Bad Content Kills Brands (and How to Avoid it)
WHY BAD WRITING CAN KILL YOUR BRAND Don’t write good? Get help! It doesn’t matter whether it’s on your website (page or blog post) or social media. 1. Bad copy destroys trust.2. Bad copy doesn’t make people take action.3. Bad copy doesn’t communicate your story4. Bad copy doesn’t keep them reading5. Bad copy doesn’t focus on […]
Do You Want To Marry Me? Then I Need To Be Engaged!
No, I’m not looking to get married. I’m trying to make a simple point. Do you want your blog articles to show in a Google search? (I know. Stupid question.) Like you asking for marriage, getting ranked in Google means you’re going to need that engagement. Great, onsite optimized, well written, authoritative content is the […]
If You Want Results, Think About HOW You Post And Share Content
how you post and share content matters If you listen to me long enough and you’ll know I am more focused on social networking and being engaged than creating content. I’ll keep saying it too…. Your content is designed to play a supporting role. People do business with people. They build relationships. They […]